Creative Planning lecture @ Miami Ad School

Yesterday I had the honor of lecturing at Miami Ad School Europe. Topic: Creative planning. Here are the lecture slides including notes. 

Thanks to the organisers and students at Miami for this opportunity and for letting me stay at the fabulous hotel. 

Comments

[Carlos H. Vilela]

Leon, great material! Congratulations for the presentation.

[Tom Gibson]

Great presentation Leon and thanks for sharing. Particularly like your idea of an inspiration portfolio.

[Leon]

Thanks guys, trying my best!

[Wojtek Szumowski]

Great stuff. Good to know that someone is thinking in a similar way about our role in the creative process. Thanks for sharing.
CP+B Wojtek
twitter: wojtek3000

[tracey]

Thanks for sharing Leon! I'm thrilled to see I'm no longer a minority - was thinking I was a Crayola Planner - rather have my crayons out and inspire than deliver a written a4 brief. It's hard to have the confidence to be yourself and be different when you sit with 'serious' planners so thanks for giving me a reason to feel proud.