Where substance still rules

Inspired by friend of mine (a laid-back creative director, now who would have guessed that?), I've been thrown in to the esoteric world of hi-fi products (still the affordable end of it though). 

This world is quite the opposite of modern branding. Product quality rules and package design looks like shit. I really hope it stays that way. 

Comments

[Petter Janbell]

Citerar Farbror Barbro: Det finns inga genvägar till det perfekta ljudet!

[Leon]

Är inte det Hifiklubbens payoff? :)