The Planning Lab
Selected thoughts on advertising & branding from a planner in Stockholm.
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Monday, February 09, 2009
Get your vote on (if you already haven ' t)
The Swedish blog contest
Yet Another Blog Award
is in its final lap with three days to go. If you haven't voted, do so
here
. To all of you that already voted:
many thanks!
Feb 9, 2009 12:00:00 AM
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The state of Swedish ad industry
The last couple of weeks have reduced any doubt of the severity of the recession for the Swedish advertising agencies. Large agencies are downsizing. Some quick research will tell you that most large network agencies have been running in the...
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Word of the month
A word that's been used a lot at our agency the last month is tight. Example: "I feel we have a really tight concept. No loose ends, right on brief." "Det här känns ju jävligt tight."
Leon
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