The olive oil shelf at my local supermarket is probably the most confusing place I know. It's the place where I spend the most time at the supermarket – and I'm not alone, because I notice that fellow shoppers tend to stare at the bottles for several minutes. Olive oil is like wine – there's an over-abundance of choice. The result: you probably base your choice on past buys, the price tag or the nicest looking bottle. Somebody should solve this. I want to know what I'm buying or what I'm missing.
And when we're into real problem-solving (not the kind we tend to invent as planners), can somebody please make it easier to manage all those passwords and PIN-codes?
Recent Comments